Why the Pet Rock Became a Pop Culture Phenomenon
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ABC NewsABC News
Why the Pet Rock Became a Pop Culture Phenomenon
7/27/1984: Gary Ross Dahl says the product sold because the 1970s, post-Watergate world needed a "sense of humor in a box."
Apr 1, 2015
Pet Rock History
In 1975, Gary Dahl created the Pet Rock after joking with friends about low-maintenance pets. The novelty toy required no care and thus surprisingly became a hit during the period. It came with a humorous training manual on how to “care” for your rock. The novelty toy became a nationwide fad, selling over a million units in its first year. Credit: @nbcnews | History In Pictures
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In 1975, Gary Dahl created the Pet Rock after joking with friends about low-maintenance pets. The novelty toy required no care and thus surprisingly became a hit during the period. It came with a humorous training manual on how to “care” for your rock. The novelty toy became a nationwide fad, selling over a million units in its first year. Credit: @nbcnews | History In Pictures
FacebookHistory In Pictures
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