Disconnected teams dilute marketing ROI. CMOs can unite digital, field and SDRs through IDG to build a high-impact, ...

New ‘Flex Credits’ pricing model enables businesses to scale AI-powered digital labor to every employee, department, and process SAN FRANCISCO--(BUSINESS WIRE)--Salesforce (NYSE: CRM), the global ...

Invoca achieves 50% year-over-year growth as customers turn to its AI-driven contact center solution to increase agent productivity, improve customer experience, and drive stronger revenue results.

Innovations to Care by Sprout will enable marketers to provide proactive, secure and insights-driven customer care on social. New releases, available today, include additional bot channels, ...

Businesses are increasingly integrating advanced technologies to transform their operations and unify their communications ...

When service quality, tone or responsiveness varies between a brand’s app, its store, and its contact center, trust erodes ...

Over the past few years, the kinds of B2C and B2B use cases businesses have sought our help in solving have grown in variation and complexity.

CMSWire’s State of Digital Customer Experience 2025 report unpacked: real ROI drivers behind AI, personalization and customer ...

CMOs face rising ROI pressure, tech skill gaps and AI disruption. Here's what 500+ marketing leaders revealed in our 2025 State of the CMO Report.

Redesigned mobile app and advanced messaging features improve the on-the-go experience so businesses can reduce response times and increase personalization ATLANTA--(BUSINESS WIRE)--CallRail, the lead ...

Combined technology and expertise will support clients with a deeper, data-driven understanding of their customers—delivering personalized insights that drive innovation and growth.

Why B2B marketers need to prioritize customer loyalty and retention alongside new business to sustain revenue growth in a ...