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Utah NHL team picks Mammoth as permanent name: How we got here, what jerseys looks like
Utah Hockey Club is morphing into the Utah Mammoth. That’s what the NHL franchise will permanently be known as, the organization announced Wednesday, following a 13-month process that included four rounds of fan voting and more than 850,000 ballots cast.
With a nickname, logos and everything that goes with a permanent brand identity now officially a part of who they are, the ...
The Utah Hockey Club rebrands as Utah Mammoth, sparking a naming clash with Denver's Colorado Mammoth lacrosse team.
Mammoths roamed Utah’s glaciers almost 10,000 years ago and now the state is bringing the prehistoric creature back to the ...
Utah Mammoth. That is the permanent brand identity of Utah’s NHL franchise after a 13-month process that included four rounds ...
The group was called “Utah Hockey Club” for its ... trademark concerns swirling about the National Lacrosse League’s team called the Colorado Mammoth. However, according to the Utah ...
Team introduces permanent brand identity including colors, logos, and jersey designs; Utah Mammoth name chosen by fans ...
Although the mammoth is extinct as a species, Utah picking the Mammoth as its identity will bring new life to the beast in a ...
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