Three Democratic senators have pressed Delta Air Lines CEO Ed Bastian to answer questions about the airline's planned use of ...

Scott Keyes argues that AI-powered dynamic pricing could introduce new complications—but could also help lower costs.

Sen. Ruben Gallego led a letter to Delta asking about its new AI-driven pricing plan, which would individualize ticket prices ...

Three U.S. senators are looking to crack the code behind Delta's goal of using AI to set 20 percent of domestic prices by the ...

Three Democratic senators pressed Delta Air Lines CEO Ed Bastian to answer questions about the airline's planned use of ...

Delta Airlines is facing criticism for its use of artificial intelligence to determine ticket prices, a practice known as ...

Delta Air Lines is already using AI to determine personalized prices for ticket buyers, and the practice will expand.

About 3 percent of Delta’s domestic ticket prices are now determined by artificial intelligence (AI), with plans to raise ...

AI will determine the highest possible price that each individual passenger is willing to pay for their flight ticket. Delta ...

Last year, Delta Air Lines announced it was testing out dynamic pricing on some flights using tools built by the tech company ...

Delta Air Lines is using AI to set personalized ticket prices based on your booking history, loyalty status and browsing ...

Delta reportedly plans to expand its use of AI to set airfare prices on 20% of domestic flights by the end of 2025.