Does Jeff Gordon Regret Not Running As Much Non-NASCAR Stuff As Kyle Larson During Hendrick Tenure?

When Kyle Larson joined Hendrick Motorsports in 2021, the only demand he put in front of Rick Hendrick was that he be allowed to race outside NASCAR. With Jeff Gordon vouching for him, the team owner ...
Sports Business Journal

Brand Builder: Megan Hughes Allison’s nontraditional path to sports marketing

Five years ago, when Dan Mannix started what is now known as Underdog & Co., he met Megan Hughes Allison at an industry event ...
autoevolution

Jeff Gordon Was the First Customer To Get Involved in Building His Own Chevy Corvette

Former NASCAR driver Jeff Gordon went to the Bowling Green Assembly Plant in Kentucky to help build the engine of his Chevrolet Corvette ZR1X ...

Tyler Reddick channels Michael Jordan with first three-peat

Before the Cup Series race at Circuit of the Americas on Sunday, Michael Jordan wanted Tyler Reddick to know that ...
NASCAR Latino

Driver change at COTA: Snider subs in for Bowman

Veteran driver Myatt Snider climbs in to replace Alex Bowman, making an race in-race driver change at Circuit of The Americas ...

Jeff Gordon Didn’t Just Buy a Corvette ZR1X — He Helped Build Its 1,250-HP Engine

Reports say four-time NASCAR champion Jeff Gordon was the first to participate in the returning Build Your Own Engine program ...
NASCAR Latino

Back on road! SVG masters O’Reilly Auto Parts Series chaos at COTA

Shane van Gisbergen wheels the No. 9 JR Motorsports Chevrolet to Victory Lane in Austin, Texas after executing a masterclass ...

Watch Jeff Gordon Build a Chevy Corvette ZR1X Engine

The LT7 makes 1,064 horsepower and 828 pound-feet of torque in the standard ZR1, but the ZR1X adds a hybrid system contributing 186 hp and 145 lb-ft, for a total of 1,250 hp and 973 lb-ft. The ...

Toyota Built a Sequoia First-Responder SUV You Can’t Buy

Toyota repurposed one of its Sequoia test units into an off-road-ready first-responder vehicle to do rounds in its Arizona proving grounds.