AMC will run even more commercials before movie screenings begin, to increase revenue without hiking ticket prices as the industry struggles.

Explore AMC Entertainment's new strategy to boost revenue with innovative advertising before movies starting July 2025.

Word got out today that the No. 1 circuit, AMC Theatres, was going to start running more advertising during their pre-shows ...

ROCKY RIVER, Ohio (WOIO) - Rocky River firefighters responded to an AMC Westwood Town Center after multiple recliners caught fire. Rocky River Fire Chief Aaron Lenart said the fire activated the ...

The Fantastic Four: First Steps’ runtime could be as long as Iron Man 3 As conveyed by AMC Theatres, The Fantastic Four: First Steps will have a runtime of 2 hours and 10 minutes. Incidentally ...

This next-generation platform integrates advanced and scalable audience targeting powered by Amazon Marketing Cloud (AMC), real-time market intelligence, and a conversational AI assistant to empower ...

This next-generation platform integrates advanced and scalable audience targeting powered by Amazon Marketing Cloud (AMC), real-time market intelligence, and a conversational AI assistant to ...

Audiences flooded back to cinemas in huge numbers over the four-day holiday weekend, raising hopes for an industry that has lagged since the pandemic. Shares in America’s publicly traded movie theater ...