While that press release quote is filled with buzzwords and exaggerations, it is indeed true that the blue tropical spin on Mountain Dew known as Baja Blast has been a part of Taco Bell’s menu for 20 years and is a certified fan favorite that keeps people coming back to the Tex-Mex fast food chain.

Taco Bell launches Mountain Dew Baja Midnight, a bold new twist on the iconic Baja Blast flavor. The passion fruit and lime blend launched nationwide today, Aug. 14, marking the first permanent expansion of the cult-favorite drink.