The Collective, Wasserman’s women-focused global advocacy and advisory business, has released the first installment of The ...

In a move that promises to redefine how fashion and lifestyle brands measure success, The Thoughtful Agency has launched a ...

Amazon has quietly increased the ad load on Prime Video to between four and six minutes per hour, according to a report from ...

We didn't have Mmes Blue & Phillips down as marketing genii, until we discovered how much our estranged uncle spends on them.

Looks like U.S. football fans aren’t just ready for kick-off, they’re ready to buy whatever brand sponsors the goalpost.

Taboola sides with publishers with new AI tool. Just as well really, or this article could have been very different.

Forget lemon-lime and black cherry, Liquid Death is cranking the heat all the way up with its latest limited-edition flavour: Deathberry Inferno, a sparkling water made with strawberry… and ghost ...

Measurement a contentious issue; still no verdict on whether 'influencers' should be called 'content creators' or 'entrepreneurs'.

It’s official, that guy filming TikToks in his mum’s kitchen is now commanding more ad dollars than a prime-time news anchor.

Despite WARC’s projected 4.0 per cent cut in automotive advertising spend this year (an improvement on the 7.3 per cent originally projected in March), the sector should rebound next year with a 7.5 ...

Meta has taken legal action against a Hong Kong company that runs ‘nudify’ app ads on its platforms. The Silicon Valley giant is suing Joy Timeline HK Limited, the entity behind CrushAI apps, which ...

Australian motor homes brand Jayco has found itself in hot water after the ACCC has instituted proceedings in the Federal Court against Australia’s largest caravan and recreational vehicle ...