Monique Danao is a highly experienced journalist, editor, and copywriter with an extensive background in B2B SaaS technology. Her work has been published in Forbes Advisor, Decential, Canva, 99Designs ...

Why do so many companies fail? One big reason has to do with an unsuccessful content marketing strategy. Without a good one, the likelihood of failure goes way up. The Fast Company Executive Board is ...

Many brands are already seeing success with AI in marketing—examples include personalized product recommendations, automated ad bidding, and AI-generated content. These innovations allow businesses to ...

Marketing is more of a science than its more creative counterparts – advertising, public relations and promotions – but, despite its emphasis on research and number-crunching, marketing still relies ...

Digital marketing means promoting and selling products or services using the internet and digital tools like websites, mobile apps, social media, search engines, emails, and more. It helps companies ...

As a staff writer for Forbes Advisor, SMB, Kristy helps small business owners find the tools they need to keep their businesses running. She uses the experience of managing her own writing and editing ...