Controversy surrounding Tesla’s CEO Elon Musk has tied the brand image heavily to the global political upheaval from the U.S.

Autonomous cars are reminiscent of past SXSW announcements. Now, Waymo and Uber are using this technology to help power the festival.

President Donald Trump started his second term two months ago, but his trade policy has already shaken the stock market. His administration has either imposed or plans to impose tariffs on imported ...