Business Wire

Humana Announces Four New Sponsorships of Leading U.S. Pickleball Organizations to Inspire and Promote Active and Healthy Lifestyles for All Ages, With a Special Focus on Seniors

LOUISVILLE, Ky.--(BUSINESS WIRE)--In recognition of pickleball’s rapidly growing popularity in the U.S., the increasing need for court space across the country, and the sport’s life-changing benefits ...
Arizona Daily Star

SaddleBrooke Pickleball Association Members Cherri Block and Michael Hovan Earned Gold in United States Senior Pickleball National Championship Tournament in Dallas

Raymond H. Goettsch Oct 27, 2023 Oct 27, 2023 Updated Nov 30, 2024 SaddleBrooke Pickleball Association members Cherri Block and Michael Hovan won the gold medal in mixed singles 70+ at the United ...
Business Wire

Humana Launches “Invite” Campaign to Inspire Active Aging Through Pickleball and Community Connection

LOUISVILLE, Ky.--(BUSINESS WIRE)--Humana Inc. (NYSE: HUM), a leading health and well-being company, is expanding its commitment to senior wellness with the launch of Invite, a new campaign designed to ...
MediaPost

Who Plays Pickleball Better When She Has Her Period?

Pickleball’s marketing appeal apparently has no age limits. On Wednesday, health insurance company Humana announced a pickleball-themed campaign targeted to seniors, while Kimberly-Clark’s U by Kotex ...