The California Table Grape Commission received $2.2 million in funding through the US Department of Agriculture’s America ...

As the U.S. economy continues to improve, consumer confidence has been on the rise, which would typically indicate growth for consumer packaged goods (CPG) manufacturers as well. However, according to ...

Ahold USA has reported significant time and cost-savings benefits by collaborating with their manufacturer trading partners directly on the DemandTec End-to-End Promotion Management, a solution ...

The case of trade promotions management reminds me of the quote by Rutherford,-“We are drowning in information and starving for knowledge”. A lot has changed in terms of importance given to trade ...

During the Donald Trump and Joe Biden administrations, U.S. policy to promote economic security has embraced defensive measures, such as tightening sanctions and export controls, scrutinizing foreign ...

NEW YORK — Trade promotions are a core part of doing business for consumer packaged goods (CPG) companies, but is the allocation of funds equal to the payoff? A recent conference call hosted by Wells ...

The Department of International Trade Promotion (DITP) says its activities have generated 157 billion baht this year, surpassing its target. Sunanta Kangvalkulkij, director-general of the agency, said ...