The gap between what the science shows and what gets marketed is exactly where the opportunity for industry-wide improvement ...

While sunscreen does need to be applied correctly to work effectively, the tone of these ads often presents it as a lifestyle ritual rather than a straightforward health precaution. At the same time, ...

Add Yahoo as a preferred source to see more of our stories on Google. An ad for a tallow SPF has caused quite the conversation. A photo of a billboard for a beef-tallow sunscreen by a brand called ...

While the girl group's ads for ANESSA debuted in Japan, the products are now available to buy in the U.S. as well. By Tim Chan All products and services featured are independently chosen by editors.

A courtroom battle is heating up between two major skincare brands over sunscreen ads. Honasa Consumer, the parent company of Mamaearth, has taken Hindustan Unilever (HUL) to court, alleging that the ...

Law360 (June 16, 2023, 6:44 PM EDT) -- A New York federal judge has ruled that Colgate-Palmolive Co. cannot escape a proposed class action brought by customers alleging that the company falsely claims ...

The FMCG major told the court that it would withdraw the current ‘Lakme Sun Expert SPF 50’ sunscreen advertisement and republish it after removing any references that could be seen as disparaging The ...

In the depths of winter, sunscreen might not be top of many people’s shopping lists. Yet it remains a staple in most households, and many of us are encouraged to use it year-round. But sunscreen’s ...