Rolex is the first—and often the only—watch brand people think of when it comes to high-end timepieces. But beyond that instant recognition, Rolex has become a broad cultural touchstone with symbolic ...

Rolex, a name synonymous with timeless elegance, precision and elegance, has established itself as one of the most top-tier watch brands across the world. From humble inception to becoming a symbol of ...

At 11.30am on 29 May 1953, Edmund Hillary hacked his way through the final snow slope to the summit of Everest, the wind tearing at his down suit, the air thin enough to make every step a battle.

Winning the Rolex 24 At Daytona is a great way to cop a Daytona, the grail watch of the decade. Technically, it would only take you 24 hours compared to the legendary 10-year-plus wait lists at retail ...

There are moments in horological history when time itself seems to pause, when a creation transcends functionality to become ...

This post may contain links from our sponsors and affiliates, and Flywheel Publishing may receive compensation for actions taken through them. Rolex is one of the most notable luxury watch brands in ...

If you're looking to join the Rolex owners club, but are worried about the financial commitment required, this particular ...

The first Santos in history dates back to 1904, the year Louis Cartier created a wristwatch for his friend, the aviation pioneer Alberto Santos-Dumont, that could be used during flight. It was the ...

Taking place from Oct 24 to Nov 2, the week-long exhibition is dedicated to the GMT-Master II’s 70-year history and more.

Rolex secured the patent for the date magnifier, or Cyclops, around 1950, and it appeared for the first time in 1953 on that year’s edition of the Datejust. To this day, no watch is as instantly ...