While Selena Gomez’s Rare Beauty line had been in the works for years, it didn’t officially launch until September 2020 — right in the middle of COVID. It was because of this that the world got to see ...

Shop TODAY independently determines what we cover and recommend. When you buy through our links, we earn a commission. Learn more. In an era of celebrity beauty brands, the market can sometimes feel ...

Page Six may be compensated and/or receive an affiliate commission if you click or buy through our links. Featured pricing is subject to change. Selena Gomez is giving fans a rare glimpse at her ...

LA Times Studios may earn commission from purchases made through our links. After the past few years of skipping office commutes and mastering Zoom lighting, many of us have grown used to a pared-down ...

Selena Gomez's heart doesn't want to say goodbye to Rare Beauty anytime soon. The Only Murders in the Building star addressed the rumors that she's getting ready to sell her famed beauty brand, and ...

Selena Gomez’s beauty brand, Rare Beauty, often churns out award-winning formulas, like their viral initial launch, the Soft Pinch Liquid Blush, $15-$25. Initially hitting shelves in 2020, the popular ...

If you click on links we provide, we may receive compensation. Each item in the set plays on the "something old, something new, something borrowed and something blue" wedding tradition Courtesy of ...

In honor of Rare Beauty’s five-year milestone, its team—including CMO Katie Welch—breaks down the success of its recent community pop-up, and how the brand’s impact extends beyond Selena Gomez’s name.

Red mild chili peppers are the inspiration for a new range of color palettes in a collaboration between Selena Gomez and a Mexican seasoning favorite. The Rare Beauty+Tajin Cheek and Lip Set — which ...

AUSTIN, TEXAS — It wasn’t until nearly five years after it launched that Rare Beauty, the beauty and cosmetics line founded by Selena Gomez, ran a major ad campaign. When the effort debuted last fall, ...