A bottle of Patrón Tequila is expensive because it's made from 100% agave tequila in small batches through a traditional, handcrafted system.

PATRÓN Extra Añejo 10 Años, the latest from PATRÓN, is a product that is quite literally a decade in the making. A limited-edition release from the Jalisco, Mexico-based brand, PATRÓN Extra Añejo 10 ...

Scoring a superb bottle of tequila is always worth the effort. Great tequilas are so deeply enjoyable that a little running around can be easily shrugged off. Especially if the bottle in question is ...

You might want to sip this one slowly. Patrón has just released the oldest tequila it has ever produced. Despite the winning combination of low-to-the-ground barrels and atmospheric temperatures, ...

When you think of tequila, you probably think of Patron. The beautifully crafted agave-based liquor embodies the term “top shelf.” But the folks behind Patron weren’t satisfied with just making ...

While the overall popularity of tequila keeps growing steadily, the ultra-premium category is experiencing exponential growth, representing 38% of the overall tequila category, according to Nielsen.

A wall of different tequila varieties - Holger Leue/Getty Images Tequila is a versatile spirit that can be taken as a shot, slowly sipped, or mixed into a margarita. But the world of tequila is ...

Jennifer Jasinski and Beth Gruitch, owners of five LoDo restaurants under the Crafted Concepts umbrella, took a trip to Mexico earlier this year and brought back something special for their customers.

There are a lot of celebrity liquor bottles out there. So many that it’s easy to get cynical about the whole thing. Typically, the move stinks of a rich celebrity making an easy grab for more cash.

Roca Patrón, the newest line of tequilas by Patrón Spirits Company, has officially hit the Miami market is now available throughout area bars and liquor stores. The new tequilas come in three ...

Though he’s one of the motion picture industry’s most marketable directors, Guillermo del Toro has by and large avoided product-endorsement opportunities. But then, Patrón offered the Guadalajara ...