On the evening of Thursday, July 25, 2024, Maurice Lacroix, the luxury Swiss watch brand, hosted the 'Maurice Lacroix 2024 The AIKONIC Novelties Unveiling' event at The Coffee Academics Thailand, ...

In Miami this past weekend, Swiss watch brand Maurice Lacroix unveiled an all-new highly colorful watch collection with cases made entirely from recycled plastics taken from the world’s oceans. The ...

The Audemars Piguet Royal Oak is the undisputed king of integrated luxury sports watches. Not only did the Gerald Genta-designed model invent the category back in 1972, but it also boasts an iconic ...

Maurice Lacroix introduces the AIKON Automatic Wotto Limited Edition, a new addition to the Urban Tribe series that merges Swiss watchmaking with urban street art. Limited to 1,000 pieces, this 42mm ...

A Japanese fan organized the first in-person club for the Swiss brand Maurice Lacroix. Now, there are three more in the region. By Vivian Morelli Reporting from Tokyo On a Tuesday night at a cafe in ...