(The Hill) — MSNBC officially rebranded to MS NOW, which stands for My Source for News, Opinion and the World, on Saturday.

A few months after announcing its big name change, MSNBC is getting a new domain featuring its new name: ms.now. It features ...

It's a new dawn for MSNBC, which is being rebranded and will now be known as MS NOW. The transition comes as the channel breaks off from its current parent company, Comcast NBCUniversal, and moves to ...

MSNBC will complete its transformation and rebrand as MS NOW as part of its corporate separation from NBC News following Comcast's decision to spin off its cable networks.