Roughly halfway through his Hall of Fame career, Los Angeles Lakers legend Kobe Bryant adopted one of the most iconic nicknames in NBA history. Bryant started referring to himself as the "Black Mamba.
This powerful Air Jordan ad tells the story of how Michael Jordan’s partnership with Nike changed sports culture forever — ...
Add Yahoo as a preferred source to see more of our stories on Google. As legend would have it, after receiving a letter from the NBA in 1985, Nike paid a $5,000 fine every time Michael Jordan wore ...
Add Yahoo as a preferred source to see more of our stories on Google. Nike, Inc. is back on the Super Bowl screen after a 27-year hiatus, but rather than continue to air the “You Can’t Ban Greatness” ...
Michael Jordan was almost the Black Mamba. According to a fascinating new story on ESPN.com by Baxter Holmes, Jordan Brand developed a shoe and ad campaign inspired by the venomous snake in 2003, ...
All Michael Jordan wanted to wear was adidas in the NBA. Although he wore Converse at North Carolina, because his coach Dean Smith was getting paid about $10,000 a year to put the brand on his players ...
Michael Jordan's legacy has grown beyond basketball to take on all sports, entertainment, and fashion. But what if the Air Jordan never got off the ground due to arcane NBA rules in 1985? Luckily, ...
To continue reading this content, please enable JavaScript in your browser settings and refresh this page. Preview this article 1 min Created with Portland’s Wieden ...
Give Jordan Chiles a gold medal in shade. The Olympic gymnast appeared in an empowering ad for Nike during the 2025 Super Bowl Feb. 9, which also featured fellow athletes Caitlin Clark, A’ja Wilson, ...