United has started selling basic domestic first class fares that are non-refundable, charge $199 for changes, skip free seat selection, and earn no redeemable miles. Here's what changed.

U.S. airlines are betting on customers spending big to fly with them. They're increasingly adding premium seating to planes and new premium products to cater to more affluent travelers. One airline is ...

JetBlue's new "Base" fare structure offers a first-class experience that strips some premium perks in exchange for a lower price.

First class is so basic now. This week, Delta Airlines made what it’s calling an “industry-standard” change by making premium seating more affordable. It’s about time. The airline rolled out its ...

Basic airfare has now entered the first-class cabin. United Airlines is launching a new lower-end ticket for first-class flights, called base. Starting in fall 2026, United First and United Business ...

JetBlue is planning discounted "Base" fares for its coming first-class cabin, which is expected to launch later this year.Thomas Pallini/Business Insider The airline "basic premium" trend is spreading ...