The pasta brand is the Official Pasta Partner of Formula 1 ...

Hot Wheels and Formula 1 have partnered to create a range of 1:64 scale track cars. The first car to launch in this new lineup is a limited edition Formula 1 car with a bespoke Hot Wheels racing ...

The beloved brand is taking inspiration from an unexpected, but fitting, source.

Formula 1 replica cars will be coming to American consumers at a rapid pace. Hot Wheels, owned by Mattel, just announced it inked a major deal with Formula 1 to produce 1:64 scale F1 cars. The product ...

Barilla®, the world's leading pasta maker and the Official Pasta Partner of Formula 1®, is announcing the launch of Barilla ...

EL SEGUNDO, Calif.--(BUSINESS WIRE)--Following the successful launch of the first limited edition Hot Wheels Formula 1® car in 2024 and the announcement of a multi-year licensing partnership with ...

I love motorsports and have felt this way for as long as I can remember. Still, I rarely watch them on TV or YouTube these days. I've consumed too much racing content. It's not just that. I've also ...

A selection of die-cast cars are now available at major retailers globally and additional Hot Wheels F1® products will be released throughout 2025 EL SEGUNDO, Calif.--(BUSINESS WIRE)-- Following the ...

It was just a matter of time until Formula 1 Hot Wheels arrived on the scene. There’s F1-branded everything else—literally—so why not die-cast cars? As the marketing folks like to say when announcing ...