Ardent Tackle launches a rewards program that allows members to earn points and access fishing gear discounts. MACON, ...

For anyone thinking about trying bass fishing on their own for the first time, a real bass fishing beginner, the vast amount of gear and choices available can be confusing and intimidating. You know ...

Anti-corrosion technology protects hooks and lures against rust, with the adjustable dividers and secure twin latches. A great do-it-all tackle bag at a reasonable price point. Nothing says fishing ...

Whether you’re chasing largemouth on the local lake or casting for redfish from the surf, Prime Day is the perfect time to gear up. This year’s deals include deep discounts on kayaks, electronics, ...

I grew up a tackle shop rat. Wherever my family lived from Allentown, Pennsylvania, to Racine, Wisconsin, I’d always be at the local store, hanging out and spending my allowance money. Call me ...