Tim Barker of the Orlando Sentinel sums up the current brouhaha over so-called stealth advertising, asking industry veterans if the practice has hit its peek, and whether it may be an inappropriate ...
Stealth advertising—marketing that is indistinguishable from other content—is a growing problem for children and teens and one that is attracting the attention of federal regulators. That is a big ...
One year ago, the Federal Trade Commission (FTC) hosted a workshop titled "Protecting Kids from Stealth Advertising in Digital Media" to address the merging of advertising and content in the digital ...