The retail media boom isn’t just for Amazon and brick-and-mortar chains. Online marketplaces are also investing heavily in ad platform businesses, albeit for different reasons. Etsy and eBay, two of ...

Etsy beat financial forecasts with a robust fourth quarter. But while shifting marketing strategies boosted sales and brand awareness, the company offered a dim outlook for the months ahead. And the ...

Online marketplace Etsy is running its first Super Bowl ad to promote a new “Gift Mode” tool that the company says uses artificial intelligence and human curation to help shoppers select a gift. The ...