Add Yahoo as a preferred source to see more of our stories on Google. The deal is expected to close during the fourth quarter. Roku executives will detail their plans for integrating Dataxu’s ...
OTT giant Roku will acquire the demand-side platform (DSP) dataxu for $150 million, the companies said Tuesday. The deal, which is a mix of cash and stock, will strengthen Roku’s self-serve ad buying ...
Advertisers aren’t the only ones irritated by hidden fees and undisclosed inventory sources. Dataxu is claiming it’s been victimized by shady auction mechanics following a soured partnership with ...
BOSTON, MA--(Marketwired - Dec 21, 2016) - DataXu, a leading provider of programmatic marketing software, today announced the results of its recent findings related to Methbot, thought to be the most ...
SAN FRANCISCO, CA--(Marketwired - Jan 25, 2016) - Sky PLC ("Sky") (LSE: SKY), Europe's leading entertainment company, today announces that it has invested $10 million in DataXu, a leading provider of ...
Expanded offering enables brand marketers around the world to dive into programmatic with comfort and ease BOSTON–(BUSINESS WIRE)–March 6, 2014– DataXu, a leading provider of programmatic marketing ...
Enterprise digital marketing software provider Data XU has announced that it has received US$ 27 million in funding to expand its global presence and company. An Investment in Big Data, Analytics and ...