While watching the short video, customers will see a code they can text to 888222 to claim a free regularly priced entrée.

After another brand's AI-generated Super Bowl spot airs, the restaurant chain will post a video on Instagram Reels to dole ...

Customers can choose the Game Day Nacho Hack with chicken, which includes two high-protein cups of adobo chicken, two large ...

Don’t fumble this delicious deal. Chipotle is planning to give away $1 million of free food during the Super Bowl on Sunday, Feb. 8. Rather than airing a commercial during the big game between the ...

As artificial intelligence commercials are expected to hit Super Bowl LX, Chipotle is skipping a traditional ad by giving away up to $1 million in real food.Chipotle will release a one-time Instagram ...

If you’re one of the first 100,000 fans to text the code after watching an Instagram reel, you’ll earn a free entree.

Chipotle is readying itself for a $1 million dollar Super Bowl effort. But the chain isn’t advertising in the Big Game -- instead, it’s giving away $1 million in free food during the game itself. The ...

Chipotle Mexican Grill announced an in-game activation on Sunday, February 8, designed to spotlight its real ingredients and give fans a chance to score up to $1 million in free Chipotle.1 As ...

Chipotle fans don't have to rely on the nacho hack anymore because the chain finally added the long-coveted dish to the menu ...