Hosted on MSN

How to use CRM data to inform and grow your PPC campaigns

In the world of digital advertising, data is king. Yet, many PPC advertisers underutilize one of their most valuable sources of insights: their CRM data. Whether you’re a B2B or B2C marketer, your CRM ...
Yahoo Finance

Clean and harmonised CRM data vital for AI model training

As healthcare entities move towards the deployment of artificial intelligence (AI) models to streamline patient engagement, being acquitted of good customer relationship management (CRM) system data ...

In-depth Analysis: Social Media Integration and Monitoring of CRM Management Software - The Core Engine of Digital Marketing for Enterprises

Upgrading the "Data Hub" Function of CRM Systems 1.1 Integration Technical Architecture: The Collaborative Operation of APIs and Middleware The integration of CRM systems with social media primarily ...

Salesforce, Inc. (CRM): A Bull Case Theory

We came across a bullish thesis on Salesforce, Inc. on Darius Dark Investing’s Substack. In this article, we will summarize the bulls’ thesis on CRM. Salesforce, Inc.’s share was trading at $252.86 as ...
ZDNet

Microsoft's Common Data Model: What users (not just Dynamics 365 ones) need to know

In 2016, when Microsoft announced its makeover of its CRM and ERP strategy in the form of Dynamics 365, officials started talking up the Common Data Model (CDM), which was the heart of those services.