Ron's mother countered the claims through Garosero Research Institute, made by Kim Soo-Hyun's agency Gold Medalist including the love letters sent to her daughter, which were described as being sent by a "close friend.

Kim Soo Hyun and Kim Sae Ron were in a relationship. However, the former actor’s agency denied alleged involvement in Kim Sae Ron’s financial struggle and death.

Kim Soo Hyun has been dropped by luxury brand Prada as an ambassador amid ongoing Kim Sae-ron controversy.On Friday, March 14, Prada issued press release to officially announce that Soo Hyun’s contract has been terminated.